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The level of use of social networks around the world, in Ukraine and Serbia was determined. Dynamic changes in the consumption of Facebook, Instagram, TikTok, and X/Twitter content for the period 2016–2024 were revealed. The most popular social network in the world was determined. Based on the results of the primary sociological survey, real numerical indicators of the use of social networks, their duration, and frequency were determined. The level of activity of Ukrainian and Serbia society in social networks and actions regarding their content were established.

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A Sociologic Practices of Participation in Social Networks in Ukraine, Serbia and over the World: A Sociological Analysis

  • 会议论文

  • 发表日期：

    2025年

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  • Oksana Shelomovska,
  • Iryna Machulina,
  • Liudmila Sorokina,
  • Kostyantin Bohomaz,
  • Snežana Topalović

摘要

The level of use of social networks around the world, in Ukraine and Serbia was determined. Dynamic changes in the consumption of Facebook, Instagram, TikTok, and X/Twitter content for the period 2016–2024 were revealed. The most popular social network in the world was determined. Based on the results of the primary sociological survey, real numerical indicators of the use of social networks, their duration, and frequency were determined. The level of activity of Ukrainian and Serbia society in social networks and actions regarding their content were established.