Immersive Scene Construction for Art Exhibitions Based on Mobile Augmented Reality Technology
摘要
The exhibition industry is a vital sector within modern services, playing a key role in facilitating economic and trade interactions, as well as sustainable development. It acts as a crucial bridge connecting the relationship of business, markets and global resources. In the digital age, immersive experience has become a prominent technological approach in art exhibitions, creating brand-new application scenes and immersive experience business models. One of the challenges has encountered in the process of technological application for art exhibition is lack of system linkage among various technologies. This paper explores the current immersive experience technologies in art exhibition by literature review. Then, immersive art exhibition scene is constructed with virtual and physical elements by 3Ds Max, enabling the immersive experience through Mobile Augmented Reality (MAR). Taking a famous art work “A Thousand Miles of Rivers and Mountains” as the example, the results of this paper aim to promote the digital transformation and upgrading for exhibition industry, and disseminate Chinese Culture to the world.