The purpose of this study is based on the issue of increasing vehicular traffic in Quevedo, Ecuador, highlighting how rapid urbanization and the growing number of vehicles have led to significant congestion. Therefore, it proposes an intelligent traffic management system that utilizes advanced technologies to enhance mobility and optimize travel times in the city. A traffic emergency event was considered as the main scenario to test the model proposed by setting up a VANET network with critical variables that impact the topology and data transmission of packets in urban areas. This study outlines the fundamental theoretical aspects for the implementation of this system, including traffic engineering and vehicle flow management. Furthermore, it focuses on the use of technologies such V2V communication, which are essential for the development of an effective system tailored to the specific needs of the city. Finally, the analyses suggest that network performance goes quite well in terms of the number of nodes using only two specific routing protocols which aims to continue this research considering other network parameters and a more detailed city behavior.