Institutions play an important role in providing an environment in which faculty can thrive such that they are recognized and rewarded for achievements through advancement in rank. While institutions have support systems in place to facilitate promotions, it is ultimately the responsibility of faculty to manage their career trajectory. Therefore, faculty need to understand that part of their academic responsibilities is to invest time and effort in preparing their materials for promotion review. The pathway to the promotion review begins with the hiring decision and continues through the early foundational years of appointment, the milestone of the midterm review, and the subsequent years in which the case for promotion is built and presented for consideration. By the time that the promotion package is submitted, the curriculum vitae, candidate’s statement, sample publications, educator portfolio, and related materials should reflect a record of achievement in satisfaction of promotion criteria. This chapter focuses on institutional and candidate responsibilities regarding the expectations for promotion, long-term planning for the promotion review, and the effective presentation of the promotion package.