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In a constantly changing digital landscape, companies are continuously challenged to rethink and realign their business models. The evolution of the internet has taken us from static websites to social media to a new promising era in the form of the Metaverse. In this immersive, connected environment, physical and digital realities merge, creating entirely new opportunities and challenges for business strategies.

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Procurement of Industrial Machinery in the Metaverse

  • 章节

  • 发表日期：

    2025年

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  • Natalia Broza-Abut,
  • Tobias Jornitz,
  • Axel T. Schulte

摘要

In a constantly changing digital landscape, companies are continuously challenged to rethink and realign their business models. The evolution of the internet has taken us from static websites to social media to a new promising era in the form of the Metaverse. In this immersive, connected environment, physical and digital realities merge, creating entirely new opportunities and challenges for business strategies.