This chapter explores the evolution of business-related policies in the Netherlands and how perspectives on these policies have shifted over time to incentivise companies to benefit society. We analyse historical developments across several policy domains, divided into three distinct periods: from the late nineteenth century to the end of the Second World War; the post-war period up to and including the oil crises of the 1970s; and the period from the 1980s to the present day. We begin each section by examining developments in business and politics before shifting our focus to relevant policy themes. These themes include innovation and market regulation, work and social security, environment and climate, and corporate governance. The chapter concludes by outlining recurrent patterns in Dutch government-business relations, such as the sharing of social responsibility between public and private entities, and the tendency to shield incumbent firms from economic turbulence by means of financial support or lax regulation.