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The purpose of this chapter is to set the scene for exploratory the journey regarding Organisational Identity to be travelled in our book. The need triggering this journey is explicated; the purpose of and approach adopted for our book are outlined; its envisaged contributions discussed; the themes covered are elucidated; and the target audience of the book indicated.

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Engaging with Organisational Identity

  • 章节

  • 发表日期：

    2025年

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  • Theo H Veldsman,
  • Dieter Veldsman

摘要

The purpose of this chapter is to set the scene for exploratory the journey regarding Organisational Identity to be travelled in our book. The need triggering this journey is explicated; the purpose of and approach adopted for our book are outlined; its envisaged contributions discussed; the themes covered are elucidated; and the target audience of the book indicated.