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In addition to legislative and regulatory movements to increase data privacy, marketers seeking to collect and store data about consumers face significant marketplace challenges from consumer sentiments.

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Privacy and Data Sharing

  • 章节

  • 发表日期：

    2025年

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  • Martin Block,
  • Frank Mulhern,
  • Larry DeGaris,
  • Don Schultz

摘要

In addition to legislative and regulatory movements to increase data privacy, marketers seeking to collect and store data about consumers face significant marketplace challenges from consumer sentiments.