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Throughout this book, we have identified consumers as the key elements for retail success, now and going forward. Many will say that’s only common sense. But, when we survey the collective wisdom of retailing, we find this focus on consumers, despite claims of doing so, is not a priority, particularly given the overwhelming emphasis retailers place on operational efficiency.

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Requirements for Success in Retailing

  • 章节

  • 发表日期：

    2025年

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  • Martin Block,
  • Frank Mulhern,
  • Larry DeGaris,
  • Don Schultz

摘要

Throughout this book, we have identified consumers as the key elements for retail success, now and going forward. Many will say that’s only common sense. But, when we survey the collective wisdom of retailing, we find this focus on consumers, despite claims of doing so, is not a priority, particularly given the overwhelming emphasis retailers place on operational efficiency.