The widening grey area between AI-driven ethical shortcomings and the lack of timely legislation calls for a careful assessment of its perils concerning its design and use. Such assessment involves dealing with a large number of ethical dilemmas: balancing potential harms and benefits yielded by AI for individuals, organizations, and institutions; identifying clear responsibilities for its design, its input–output managing, its process supervision; reshaping juridical norms regulating technology and its advances in organized social life, among others. Such questions, clearly having huge impacts on management, business opportunities, organizational reform, workforce reskilling, stakeholders’ relationships, and others, are widely influenced by underpinning ethical stances to support ethical decision-making in solving continuously arising dilemmas.