The study aimed to identify the extent to which media students at Bahraini universities rely on AI in producing applied projects. In order to achieve the study objective, a sample of 150 male and female students from Bahraini universities was used. Several results were reached, including: The majority of media students will use AI technologies in media-related application projects, indicating a high level of AI adoption. Students demonstrate a high level of familiarity with AI tools and techniques commonly used in media production, indicating a strong foundation in knowledge related to AI. Students reported facing challenges or limitations when using AI technologies in their application projects, highlighting the need for support and resources. There is an acknowledgement among students that acquiring AI skills is essential to enhancing their competitiveness in the media industry.

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The Role of AI in Applied Projects Among Media Students in Bahraini Universities

  • Noora Yaqoob Albinkhalil,
  • Mohammed Mostafa Refaat Moharam

摘要

The study aimed to identify the extent to which media students at Bahraini universities rely on AI in producing applied projects. In order to achieve the study objective, a sample of 150 male and female students from Bahraini universities was used. Several results were reached, including: The majority of media students will use AI technologies in media-related application projects, indicating a high level of AI adoption. Students demonstrate a high level of familiarity with AI tools and techniques commonly used in media production, indicating a strong foundation in knowledge related to AI. Students reported facing challenges or limitations when using AI technologies in their application projects, highlighting the need for support and resources. There is an acknowledgement among students that acquiring AI skills is essential to enhancing their competitiveness in the media industry.