Maura and Samuel Hanke, MD, MS, lost their son Charlie Paul in 2010 due to sleep-related infant death. But they are not alone. Since 1999, approximately 3700 babies have died every year in the United States due to this same cause. The tragedy of infants dying in their sleep is often handled as a quiet, personal, and private suffering, but it should be a public health crisis. Clinicians must recognize that saving these infants requires better communication and support for new parents.