This study addresses the need for a fundamental change in the communication of climate change in Nigeria's Niger Delta, with empirical insights from Bayelsa State. Present formal methods, characterized by academic discourses, radio, and television discussions, inadvertently exclude non-literate persons, who are the most susceptible to the effects of climate change. Through in-depth interviews, the study seeks to uncover the challenges faced by the non-literate populations due to these formal, high-level communication methods and to explore the potential effectiveness of informal approaches. By engaging participants in in-depth interviews, the research assesses the effectiveness of informal strategies such as visual aids, interactive activities like townhall sessions, as well as storytelling, and town crying in local languages. These informal approaches demonstrate an understanding of the cultural context and individual experiences within the local communities. After a detailed thematic analysis of interview data, the study reveals that existing approaches to climate change knowledge pose challenges that hinder the ability of the non-literate populations to fully comprehend the associated nature, causes, and impacts of the problem. The research advocates for a more inclusive and symbolic communication approach that integrates both formal and informal methods. By focusing on the possibilities of mainstreaming informal climate change communication approaches into current modes of knowledge frameworks, the study contributes to the development of strategies that could inform a robust system of climate change awareness, thereby increasing the adaptive ability of non-literate people.

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Can We Communicate Climate Change Differently? Lessons from Bayelsa State, Nigeria

  • Lasisi Raimi,
  • Blessing Onyinyechukwu Umunnah,
  • Merosobo Lawson-Ikuru

摘要

This study addresses the need for a fundamental change in the communication of climate change in Nigeria's Niger Delta, with empirical insights from Bayelsa State. Present formal methods, characterized by academic discourses, radio, and television discussions, inadvertently exclude non-literate persons, who are the most susceptible to the effects of climate change. Through in-depth interviews, the study seeks to uncover the challenges faced by the non-literate populations due to these formal, high-level communication methods and to explore the potential effectiveness of informal approaches. By engaging participants in in-depth interviews, the research assesses the effectiveness of informal strategies such as visual aids, interactive activities like townhall sessions, as well as storytelling, and town crying in local languages. These informal approaches demonstrate an understanding of the cultural context and individual experiences within the local communities. After a detailed thematic analysis of interview data, the study reveals that existing approaches to climate change knowledge pose challenges that hinder the ability of the non-literate populations to fully comprehend the associated nature, causes, and impacts of the problem. The research advocates for a more inclusive and symbolic communication approach that integrates both formal and informal methods. By focusing on the possibilities of mainstreaming informal climate change communication approaches into current modes of knowledge frameworks, the study contributes to the development of strategies that could inform a robust system of climate change awareness, thereby increasing the adaptive ability of non-literate people.