Understanding Stakeholder Expectations

A prerequisite to addressing stakeholder expectations is the determination of the expectations that various stakeholder groups have for an organization. In analyzing the various stakeholder groups, leaders will find that it is important to determine the realistic expectations of each group. While there will usually be common expectations shared by a given stakeholder group that are reasonable and appropriate for an organization to seek to meet and ideally exceed, there are times that one or more members of a particular stakeholder group will have unreasonable expectations for a given organization.