The basic test of industryindustry attractivenessattractiveness is the five forces model of competitive threatsthreats, which requires that strategists comply with its three prerequisite assumptionsassumption(s).

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Prerequisites for Industry Analysis

  • James O. Fiet

摘要

The basic test of industryindustry attractivenessattractiveness is the five forces model of competitive threatsthreats, which requires that strategists comply with its three prerequisite assumptionsassumption(s).