Brazilian agribusiness is one of the largest in the world, being responsible for 25% of Brazil’s GDP, with production expected to increase by 70% in 30 years. For this reason, investments in new technologies, such as business analysis, are necessary. Business Analytics (BA) has become increasingly crucial in the context of agribusiness, providing essential data for more accurate decisions, promoting an analytical understanding of the market, and improving companies’ production processes. An exploratory literature review (REL) was carried out based on a nine-step unified framework, using topic modeling to highlight the main research involving BA applications in Brazilian agribusiness. The search was carried out in the Scopus database, obtaining 154 articles to identify key topics. Subsequently, the most relevant articles were selected to elaborate on and deepen the research on applying business analytics (BA) in agribusiness. Four key topics were obtained to prospect Business Analytics applications with an emphasis on agribusiness, giving special focus to agribusiness companies in Brazil, obtaining the labeled topics i-performance, ii-data-management, iii-innovation, and iv-sustainability, representing the current profile of Brazilian agribusiness and worldwide.