Research on International Competitiveness of Tourism Industry in Hunan Province Based on Regression Model

With the development of world economic integration, tourism industry has become an important growth point of international economic trade, how to enhance the international competitiveness of tourism industry to promote the stable development of China’s international economic trade is our cash worth studying the topic. Based on this, this paper, through literature combing and status quo analysis, takes the factors affecting the international competitiveness of tourism industry in Hunan Province as the entry point, selects indicators from the production factors, demand factors, related and supporting industry factors and enterprise factors to analyse, and carries out empirical research on the international competitiveness of the tourism industry in Hunan Province by using the regression model to explore the extent of the influence of the selected indicators on the international competitiveness of the tourism industry in Hunan Province, and carries out result analysis. The results are analysed to provide a reference basis for proposing countermeasures to promote the international competitiveness of tourism industry in Hunan Province.