Successful Digital Transformation: Observations on Digital Maturity, Technology and Logistics in Multiple Industries
摘要
Digital Transformation has emerged as a decisive consideration for achieving success in contemporary business ventures. As the interpretation of the term varies among researchers, its multifaceted nature in different industries become evident which requires to be examined. With such a vision, this study explores the intersection of Digital Transformation with business models, logistical aspects and their subsequent strategic resource allocations in multiple industries. The research was guided by the intention to study the impact of well-known success parameters to transform organizations digitally, the subsequent effects on business models and further interplay with logistical technologies. The research involved 11 in-depth interviews with professionals from various industries and countries, focusing on organizations with diverse experiences in digitalization, digital supply chain and logistics management. These interviews exploited a structured questionnaire based on established success factors and digital maturity measures. The study indicates that digital maturity levels are positively associated with the successful implementation of digital transformation. Furthermore, it uncovers the interaction of success factors, technology adoption, business model innovation, and logistics enhancements in the process. Financial performance is found as contingent on a strategic alignment of transformation with business objectives and overcoming resistance to change, particularly from senior employees. By integrating insights from interviewees and financial data analysis, this research sheds light on the importance of effective digital transformation, its performance indicators, and the hurdles that organizations face. These findings have potential implications for businesses and organizations endeavoring to embrace Digital Transformation while navigating its complexities and challenges.