In this chapter we focus on engaged journalism and how journalists in this space are creating community connections and building relationships with the audience. The engaged journalists we interviewed said: (1) building relationships with the community, (2) sharing personal information with the audience, and (3) reaching diverse audience members were all important ways to build perceived credibility and trust with the audience in an engaged journalism model.

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Engaged Journalism and Personalized Content

  • Kirsten Johnson,
  • Burton St. John III

摘要

In this chapter we focus on engaged journalism and how journalists in this space are creating community connections and building relationships with the audience. The engaged journalists we interviewed said: (1) building relationships with the community, (2) sharing personal information with the audience, and (3) reaching diverse audience members were all important ways to build perceived credibility and trust with the audience in an engaged journalism model.