Meliorating Interactivity in Urban Landscape by Using Public Art

Social interactivity is one of the most important factors in urban competiveness in public spaces, in additions, public arts is recognized as a potent instrument for promoting social engagement in urban spaces where people carry out their activities and connect with others on a social and cultural events. The urban environment and the lives of its citizens are intimately entwined, and it offers a setting for locals to enjoy outdoor activities. Due to modern urbanization and population density, urban spaces are losing their landscape values especially aesthetic and socioeconomic. As a result, people struggle with social and health concerns. Examining previous studies and real-world applications related to interactive design, researchers founded that this field is still in its primary stages. In this sense, the objective of the present paper is to show how urban landscape features can meliorate social interaction by using public art, then improving competiveness in urban landscape. In this regard, results demonstrated that public art developed social interactivity by improving quality of urban life,transforming landscape values and promoting people’s (Emotional, Psychological, Physiological, Physical) responses to union themselves in a positive community.