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Digital Transformation in India: Some Explorative Case Studies

  • Divya Gupta,
  • Bala Krishnamoorthy,
  • O. P. Wali

摘要

Large number of organizations globally are embracing digital transformation to stay relevant and competitive. Embracing digital technology or embarking on digital transformation journey essentially means integrating digital technology into various operations of the organization, ranging from customer interaction to internal processes. However not all digital transformation stories are successful for an organization. Few organizations don’t see the light of success of digital transformation and have to face challenges as they embark on this journey. Digital Transformation success depends on digital readiness and adoption of digital in the people and processes of organization as a whole and not specific to any department. This paper discusses two case studies of which a case study on success of digital transformation in an organization (HP) and another on failure of the same journey for a different organization (GE).