Post-COVID-19 E-Healthcare Application Usage and Recommendations for Young Groups in Indonesia

When the epidemic is ended, the usage of e-healthcare apps will be an intriguing issue to explore further on occasion. Consumer attitudes about trends, like society trends, have a direct impact on their long-term behavior. This attitude will alter if the trend fades or disappears, even if new trends emerge. This study modifies the UTAUT2 model to examine the factors that influence the intention to adopt and promote an e-healthcare application. In this quantitative study, random data was collected by a survey of participants using a questionnaire instrument with a Likert scale of 1–5 (strongly disagree-strongly agree). This study collected data from 158 participants, specifically the youthful group, defined as those under the age of 40, using certain criteria. This study evaluates the data using PLS-SEM modeling and SmartPLS 4.0 as an analytic tool. This study illustrates how social influence impacts adoption intentions. Furthermore, social influence, as mediated by the intention to adopt, has a considerable effect on the intention to recommend. Theoretically, the outcomes of this study reinforce the importance of social influence variables in the UTAUT2 model theory, which have a considerable impact on application user behavior. This research helps service providers and marketers of e-healthcare applications boost the role of users who have had positive experiences with e-healthcare apps in the past.