Entrepreneurial Projects in the Digital World: Opportunities and Challenges

This study aims to investigate digital entrepreneurship, focusing on the role of digital capabilities and the challenges faced by entrepreneurs in commercial ventures. The research methodology is based on a comprehensive literature review, which identifies relevant theories and knowledge gaps in the field of digital entrepreneurship. The study involves several key processes, including formulating research questions, literature search, and result analysis. The findings reveal that digital entrepreneurship is a powerful force in the business world, utilizing technology to introduce new products and services. However, the high failure rates are attributed to rapid technological advancements and unclear employee roles. While digital entrepreneurship presents opportunities, challenges such as market saturation and technological developments persist. Understanding the impact of digital technologies on traditional industries is crucial for entrepreneurial success in the digital age. The research implications include adding empirical data to the field of digital entrepreneurship and providing insights for academics studying innovation and entrepreneurship management. The practical implications benefit stakeholders, including lawmakers, investors, and aspiring business owners, by offering guidance on navigating the challenges of digital entrepreneurship and providing recommendations for future projects. Overall, the study contributes to the understanding of digital entrepreneurship, particularly in terms of digital capabilities, and provides valuable information for stakeholders.