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Malaysia was named “Top Muslim-Friendly Destination of the Year (OIC)” at the Halal in Travel Awards in Singapore and the Halal in Travel Global Summit (HITGS) 2022. Spas have developed in recent years as one of the primary wellness sector segments. The Muslim-friendly spa’s infrastructure, furniture, supplies, staff, finances, design, and interior décor must follow Islamic principles. Several studies have examined spa business issues. Few research studies have examined Muslim-friendly spa issues. The paper examines Muslim-friendly spa and wellness development. This study employed a systematic literature review to examine and review prior publications. This study systematically evaluated Muslim-friendly spa and wellness development issues in Malaysia’s tourist business from Google Scholar, ScienceDirect, and Scopus. Therefore, a systematic literature study was undertaken on 12 studies published between 2012 and 2021 to assess Muslim-friendly spas and wellness. Content study found the absence of Halal product information, Islamic built environment, standardisation, myths and misperceptions, advertising, and self-proclaimed Muslim-Friendly spa. Muslim-Friendly spa issues are addressed in this document with several suggestions. Future study is needed on this issue.

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Analysing the Development Issues of Muslim-Friendly Spa and Wellness in the Tourism Industry: A Systematic Review

  • 章节

  • 发表日期：

    2025年

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  • Iylia Syazana Binti Azman,
  • Lina Munirah Binti Kamarudin,
  • Fitra Bin Mohd Ali

摘要

Malaysia was named “Top Muslim-Friendly Destination of the Year (OIC)” at the Halal in Travel Awards in Singapore and the Halal in Travel Global Summit (HITGS) 2022. Spas have developed in recent years as one of the primary wellness sector segments. The Muslim-friendly spa’s infrastructure, furniture, supplies, staff, finances, design, and interior décor must follow Islamic principles. Several studies have examined spa business issues. Few research studies have examined Muslim-friendly spa issues. The paper examines Muslim-friendly spa and wellness development. This study employed a systematic literature review to examine and review prior publications. This study systematically evaluated Muslim-friendly spa and wellness development issues in Malaysia’s tourist business from Google Scholar, ScienceDirect, and Scopus. Therefore, a systematic literature study was undertaken on 12 studies published between 2012 and 2021 to assess Muslim-friendly spas and wellness. Content study found the absence of Halal product information, Islamic built environment, standardisation, myths and misperceptions, advertising, and self-proclaimed Muslim-Friendly spa. Muslim-Friendly spa issues are addressed in this document with several suggestions. Future study is needed on this issue.