Scholarlink

Prototyping is a handy technique for visualizing abstract thoughts, ideas, and visions of your entrepreneurial endeavor. In this chapter, you will learn how to easily create a (first) prototype to express the core message of your innovation to customers while strengthening your persuasive power with stakeholders. When creating prototypes, it is important to strike a balance between simplicity, functionality, and appearance with the resources at hand. These characteristics are refined through frequent exposure and feedback loops to approach the final product step by step, incorporating customer needs. We give you the instructions to develop a product that is truly wanted.

错误：搜索内容不能为空，请输入英文关键词
错误：关键词超出字数限制，请精简
高级检索

From Concept to Creation: Mastering Entrepreneurial Prototyping and Product Development

  • 章节

  • 出版模式：

    开放获取

  • 发表日期：

    2025年

查看全文
  • Andreas Kuckertz,
  • Thomas Leicht,
  • Maximilian Scheu,
  • Indra da Silva Wagner,
  • Bernd Ebersberger

摘要

Prototyping is a handy technique for visualizing abstract thoughts, ideas, and visions of your entrepreneurial endeavor. In this chapter, you will learn how to easily create a (first) prototype to express the core message of your innovation to customers while strengthening your persuasive power with stakeholders. When creating prototypes, it is important to strike a balance between simplicity, functionality, and appearance with the resources at hand. These characteristics are refined through frequent exposure and feedback loops to approach the final product step by step, incorporating customer needs. We give you the instructions to develop a product that is truly wanted.