Shaping Fashion Industry Assimilating Digital Twins: Ground Breaking Approach of Sketch to Sale for Transforming the Fashion Design Process for Sustainability

The intersection of technology and fashion is experiencing a revolutionary evolution with the incorporation of Digital Twins. From the initial sketch to the final sale, this groundbreaking approach not only streamlines production but also champion’s sustainability in an industry handling with environmental concerns. Digital Twins, digital replicas mirroring physical objects or processes have found their way into the heart of the fashion industry. In the design phase, these virtual doppelgängers enable designers to transcend traditional boundaries, fostering creativity and precision. The transition from sketches to digital prototypes not only expedites the design process but also sets the stage for a more sustainable fashion ecosystem. As the fashion industry deals with its environmental impact, sustainability has become a non-negotiable imperative. This chapter explores the comprehensive integration of the Digital Twins in the fashion design process, from the initial sketch to the final sale with a primary focus on driving sustainability. With leveraging the power of digital replicas, the fashion industry has the potential to optimize design, production and consumption processes, thereby contributing to a more sustainable and environmentally conscious future.