Selling: Nobody Needs Marketing and Sales

If you’ve made it this far, you’ve already found countless ways to lay a proper foundation for your start-up to fail. However, those ways were more likely to be found in skills, knowledge, ideas, markets, and customer needs—all of which feed into the thought processes that serve as the foundation for your start-up and its product in the harsh world of business. In fact, the previous ways to fail do not even require the existence of a business or an actual product!