Analyzing Entrepreneurial Intention Towards Knowledge Commercialization: Insights from a Philippine Public University

This study explores the factors influencing entrepreneurial intention towards knowledge commercialization among the faculty of a Philippine public university. Grounded in the Theory of Planned Behavior, the study investigates the influence of Attitude towards Entrepreneurship (ATE), Subjective Norm (SN), and Perceived Behavioral Control (PBC) on Entrepreneurial Intention (EI) towards Knowledge Commercialization (KC). The research used structural equation modeling to analyze the relationship between these factors. A total of three hundred twenty-three faculty participated in the survey. Results showed that PBC is the most substantial factor influencing EI, followed by ATE. While SN negatively and significantly influences EI. Additionally, EI significantly and positively influenced KC. The research emphasizes the importance of providing sufficient capacity building for academics and maintaining a positive perspective on entrepreneurship. It also underscores the necessity of establishing a conducive environment to support faculty engaged in their research outcomes to commercialization.