Business Planning of the Digital Labor Market in Modern Russia

The digital transformation of the employment and labor market contributes to the formation of new approaches and models of relationships in this field of activity. The economy is a dynamic phenomenon, and it is the personnel in it that play a primary role in solving a variety of problems, from managerial to operational ones. The labor market exists and is subject to the basic laws of the market, in particular the law of supply and demand. With the digitalization of the economy and the labor market, a new approach is needed. The advantage of the digital labor market, first of all, is its inclusiveness. Business planning is an integral tool for effectively building a business and achieving high economic performance. The formation of the labor market is similar to the process of formation of any other type of market. Like a product, work or service, labor as a unit of market relations undergoes a process of formation, distribution and redistribution. The purpose of the work is to study the possibilities and potential of digital business planning in the field of employment, assess the capabilities of digital online services that meet the needs of the modern digital labor market, as well as evaluate their effectiveness. When writing the work, the following tasks were solved: research of the theoretical foundations of the formation of the labor market, studying the role of digital technologies in the formation and existence of the modern labor market, analysis of digital business employment planning.