Strategies to Build a Practice

Establishing and growing a successful surgical practice in today’s healthcare landscape brings unique challenges. Employment structures, licensing, credentialing, quality, information technology, marketing, branding, patient acquisition, patient retention, and operational efficiency are just some of the areas of attention in the fostering of a successful practice. This chapter provides actionable advice to illustrate successful approaches to building and maintaining a surgery practice. Whether you are launching a new practice or looking to enhance an existing one, this chapter equips you with the knowledge and tools necessary to thrive in the evolving healthcare landscape.