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Simple Rules for Developing Plans and Strategies

  • Dean A. Shepherd,
  • Holger Patzelt,
  • Nicola Breugst

摘要

This chapter offers simple rule for developing plans and strategies. These simple rules are: reflect on your personal goals when setting an entrepreneurial strategy; think about your venture’s future and your future in it; when facing uncertainty, look for ways to capitalize on learning (stage gates won’t cut it); simplify your rules as the environment becomes more complex and dynamic; be aware of and minimize your venture’s vulnerabilities; anticipate and avoid (or prepare for) potential threats; meetings can help effective transitions from one project to the next; and avoid firefighting mode to improve long-run performance.