Model-Based Agile Design Approach: Toward Innovation in Product-Service Systems

The intense demand for innovation generates intensive and frequent design changes in product and automation systems. High competition now derives from the ability to quickly respond to all demands, from requirements to technological novelties to variations in consumer preferences in the market. Therefore, innovation might depend on investments in design and value co-creation, considering the prevalence of product-service systems, including technology-based startups. Minimum Viable Product-Service (MVPS) should evolve in reliable steps that do not demand a long design cycle. The main problems are managing complexity, demanding formal modeling approaches, accelerated elicitation, and hyper-awareness. Agile methods should be merged with systems design, especially model-based methods. This article brings the direction of research work to provide a model-based agile design approach to fulfill this demand.