A Process Perspective on Emerging Value in Tournament-Based and Collaborative Crowdsourcing
摘要
As detailed in Chapter 11 , crowdsourcingCrowdsourcing, which refers to the engagement of external crowds in projects via online crowdsourcingCrowdsourcing platforms (Howe, J. (2006). The Rise of Crowdsourcing. Wired Magazine, 14.), is gaining recognition for its contribution to value creationValue creation in organizations. This value is attributed to outcomes such as reducing time to market, reducing costs, improving quality through broad participation, generating alternate solutions with increased creativity, and enabling the employment of specialists on an ad hoc basis (LaToza and Hoek, IEEE Software 33:74–80, 2016).