Study on User Experience Evaluation and Enhancement of Library Mobile Information Services
摘要
With the rapid development of mobile communication technology, library information services have evolved towards greater intelligence, offering readers more extensive and smarter services. However, ensuring the quality and performance of these services necessitates scientific evaluation. This study aims to delve into the dimensions of user experience in library mobile information services, using Wuhan University of Technology Library’s WeChat public platform as a case study. We defined six key dimensions of user experience, including sensory experience, content experience, interaction experience, functionality experience, service experience, and emotional experience, along with corresponding observation items. Through the use of a questionnaire survey method, we successfully collected 94 valid questionnaires and performed reliability and validity analyses. The research findings reveal differences in the importance of various dimensions of user experience. Furthermore, the utilization of factor analysis identified nine key indicators with higher significance. Additionally, the analysis employing statistical methods provided valuable insights into eight indicators that were associated with user dissatisfaction, contributing to the guidance of future improvement measures. In conclusion, this study summarizes ten key improvement indicators and implements corresponding improvements. These indicators cover critical aspects of user experience, such as content experience, interaction experience, functionality experience, and emotional experience. The research results offer concrete recommendations for enhancing library mobile information services, better meeting user needs, improving service quality, and serving as a reference for other higher education institutions offering similar services. This study emphasizes the significance of scientific user experience evaluation in the context of rapid technological advancement and how it can enhance service quality and performance.