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Market Share of Beer

  • Manju Nehra,
  • Nishant Grover,
  • K. S. Sandhu,
  • Rahul Thory

摘要

The Indian beer market is growing due to rising disposable income, low-alcohol preferences, and societal acceptance. Major companies like Mohan Meakin, United Breweries, and B9 Beverages are active, with online delivery portals making alcohol more accessible. However, India’s distribution structure presents significant entry hurdles. The future is positive due to consistent growth rates, changing consumer tastes, and economic conditions improving.