An Introduction to Digital Entrepreneurship: Exploring Alertness, Orientation, and Innovation in the Digital Economy

Focusing on some emerging features of digital entrepreneurship and examining alertness, orientation, and innovation in the digital economy, this edited volume provides a deeper discussion to highlight the importance of new aspects of digital entrepreneurship and research progress in this field. It covers a wide range of topics such as promoting the growth of the digital economy through the alertness of entrepreneurs; predicting entrepreneurial performance through the lens of entrepreneurial orientation and digital adoption with a machine learning approach; proposing a guide to emphasize the key aspects of social media analytics; examining the digital pathology ecosystem and key drivers for investment in more efficient disease diagnosis and monitoring; exploring how humane orientation contributes to the intention to use digital entrepreneurship with a gender perspective; examining digital social entrepreneurship and innovation opportunities in developing economies; exploring the challenges and opportunities of digital Pentepreneurship; and finally, presenting a qualitative exploration of digital Pentecostal entrepreneurship strategies and motivations. Each chapter of the book presents some features and emerging aspects of digitalization and digital transformation in economy, innovation, and entrepreneurship by authors with expertise in their chosen topic, which can be useful not only for researchers and academics, but also for entrepreneurs and policymakers.