Energy Crisis: Global Issues, Local Values as Integrated Thinking Premise

This chapter will follow the steps that make up the overall strategic approach of Integrated Thinking. First, we will analyze the striking elements that characterize the energy market among individuals, homeowners, and the evolution of their expectations in the environmental emergency. Next, the focus will be on presenting the chain of cause and effect that could disrupt the existing value chain ranging from the demand for green supply that arises out of private individuals to its impact on the energy supply. This chain of causation leads to the design of a new Business Model that creates new values for all stakeholders. This new Business Model will reveal specific risks and negative externalities, which the last part of the chapter will seek to master in order to underpin the strategic interest of the Integrated Thinking approach.