Open Data Strategy in Competitive Intelligence: Analyzing the Scientific Trends
摘要
Competitive intelligence (CI) has been consolidated as a discipline for companies to obtain and analyze critical information to help make strategic decisions, let us now consider the connection between CI and one of the possible origins of the obtained information: open data (OD). The existing scientific literature has been analyzed using bibliometric techniques and it could be assumed an evolution from CI to business intelligence accentuated by the increasing number of open data bases.