Business Models for Mobility Data Sharing Platforms: Stakeholders’ Perceptions

Potential economic benefits of data sharing have been estimated and described in many reports and research. However, data sharing initiatives are limited by a lack of alignment on the business models for data sharing among stakeholders. In this research we aim specifically to investigate the perceptions of the stakeholders of such data sharing platforms on business models for data sharing to identify ways to foster alignment on business models. In our qualitative exploratory analysis (interviews and focus groups with stakeholders involved in a EU-funded project, MobiDataLab) we identify 6 criteria used by the stakeholders to compare business models and rank 5 archetypal business models according to them. We conclude with insights useful for business model design for mobility data sharing platforms and possible future research.