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Turning Darkness into Light: Metro de Santiago’s Scenario-Based Approach to Creating Interconnected Opportunities

  • Nicole Baker Rosa,
  • Ashley Bowers

摘要

Metro de Santiago (Metro) experienced significant impacts from the COVID-19 pandemic and simultaneously endured direct backlash from social uprisings in Santiago, Chile. Metro’s financial position and respective debt level were major concerns which limited the organization’s ability to fulfill its mission to provide innovative solutions to serve its city. Metro sought an agile and scalable process to remain a leading transportation company, revive its public image, build a futures thinking culture, and inspire its long-term-planning. During a period of nine months, Metro collaborated virtually with The Futures School (TFSX) via a newly established foresight planning team and the executive leadership to co-develop a suite of region-specific scenarios on the Future of Interconnected Opportunities. Through a participatory scenario process, Metro committed to cultivating human-centric value streams that would allow the organization to diversify and expand its business model through data-enabled experimentation, community integration, and widespread influence.