Three Ways to Introduce More Stories of Climate Action into Climate Change News Reporting
摘要
Traditional types of climate change news reporting can overwhelm, depress, and disempower readers. In this chapter, I propose three approaches to introduce more climate action-based storytelling to complement the traditional climate change news reporting. Firstly, we can tell these stories from across the newsroom and not just rely on the “science” or “climate” team. Secondly, we can engage with audiences to gather and share their own examples. Finally, we can take a systematic approach to incorporate stories of climate action at scale, by using technologies such as natural language templates that are reducing the cost of producing content while enhancing data-driven hyperlocal news reporting to promote human response and community engagement.