Adapted Tourism Offer for Visually Disabled Visitors Development of Tourism for All Through Service-Learning Activities

The scientific goal of the article is to examine the barriers to the participation of visually disabled people in tourism and to point out the importance of service-learning activities in university education in the process of their removal. The article highlights the importance of the third mission of universities on the example of a service-learning project dedicated to visually impaired visitors in the tourism industry. It evaluates the results of a primary qualitative survey, carried out by the method of questioning with the technique of in-depth interview with 32 visually impaired respondents. The research results point to the insufficient level of availability of the tourism offer for visually disabled visitors, and the increased number of barriers in their everyday life. Even visually impaired people have a strong need to travel; however, more time is needed for them to plan their travel and stay. In case of appropriate and adapted tourism offer, more than 60% of disabled visitors would travel more often. The article emphasizes the importance of the equal right of all tourism industry visitors to profit from tourism services and to achieve a comprehensive experience.