Disaster Misinformation Management: Strategies for Mitigating the Effects of Fake News on Emergency Response

In an age characterized by rapid information dissemination through digital platforms, the management of misinformation during disaster response emerges as a critical challenge with profound implications for public safety and effective emergency management. This qualitative study delves into the complex landscape of misinformation management within the context of disaster response, aiming to unravel the effects and strategies that arise in this dynamic interplay. Utilizing semi-structured interviews with professionals from Emergency and Disaster Management Organizations (EDMOs), this study explores the intricacies of misinformation management. The research scrutinizes the effects of misinformation dissemination and the strategies currently employed to counter it. Findings reveal the multifaceted nature of misinformation within disaster response scenarios, emphasizing the urgency of effectively addressing its impact. Despite the recognition of the threat posed by misinformation, the study uncovers a significant gap in the strategies employed by the EDMOs in countering misinformation during emergency situations. The study culminates in the proposal of a novel model, the S3M model, specifically designed for the management of misinformation on social media platforms during disaster events. While the study advances the understanding of misinformation management within disaster response, its findings are delimited by the qualitative methodology, potential biases in participant responses, and the contextual constraints of the sampled region. Acknowledging these limitations, this research contributes to the discourse on effective misinformation management strategies and sets the stage for further research endeavors.