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Driver Factors of Successful Woman Entrepreneurs Go Green: A Systematic Literature Review and Future Research Agenda

  • Eviatiwi Kusumaningtyas Sugiyanto,
  • Ratna Wijayanti

摘要

Recent studies appear to highlight the urgency of green entrepreneurship in sustainable economic development. However, not many studies have explored the formation of green entrepreneurship, including the factors that influence the success of women entrepreneurs to join green entrepreneurship. Therefore, this review aims to enrich the current literature on the factors that influence the success of women entrepreneurs in joining green entrepreneurship. This study uses bibliometric analysis with Publish or Perish software as the database. A total of 31 articles from 2002–2023 were reviewed. The results showed that micro factors related to work behavior, meso factors related to organizational support, and macro factors with government policies and regulations affect the success of women entrepreneurs in entering into environmentally friendly businesses.