A Study on the Intention to Utilize Overseas Developers Through Offshoring—Using the Value-Acceptance Model (VAM)

IT and technology-based companies leverage developers from different countries to gain advantages such as cost-effective development efficiency in the global developer pool. This study focuses on analyzing various independent factors and mediators in utilizing overseas developers through offshoring, with significance placed on analyzing the resulting intention of use. The research model is based on the Value-Acceptance Model (VAM), setting the independent variables as the IT skills, job understanding abilities, and relationship management abilities of overseas developers. Perceived benefits of VAM include abundant utilization of development resources and cost savings, while perceived sacrifices are designed to include communication costs and quality management. To empirically analyze the model, a survey was conducted targeting domestic IT developers. Using 335 survey responses as the basis, statistical analysis was carried out utilizing SPSS 22. The results of the analysis indicate that IT skills influence the abundant utilization of development resources, while job understanding abilities affect development resource utilization, cost savings, and quality management. Relationship management abilities influence development resource utilization, cost savings, and communication costs. It was verified that perceived benefits such as development resource utilization and cost savings, and perceived sacrifices such as quality management, impact perceived value. On the other hand, communication costs were found not to affect perceived value.