Innovation, Communication, and Talent Attraction

Why is the mobility sector not considered an attractive career option for students? Is it about technology and innovation, or are there more factors to contemplate? In recent years companies in the mobility sector have explored the challenges of attracting and retaining talent, trying to understand the career drivers for diverse cohorts. According to the IEA Future of Rail Report 2019, Global Rail Transportation Market Report 2022–2026, 70% of the world’s population will live in cities by 2050; passenger movement is predicted to multiply by three by 2050; higher cargo volumes are predicted to increase by two within the next 30 years. It's important to consider the rail sector's contribution to a sustainable future, with approximately 75% of conventional passenger rail operations powered by electricity. Additionally, the rail sector accounts for about 2% of the total energy demand in transportation, while its carbon dioxide (CO2) emissions make up roughly 0.3% of the overall 37% of CO2 emissions in the transport sector. Furthermore, electric rail plays a significant role, accounting for approximately 50% of all freight rail operations. So, the challenge of attracting and retaining talent to the sector is here, and action is needed.