An Empirical Study on Green Entrepreneurship and Sustainable Reporting

Green entrepreneurship is a crucial aspect of sustainable development goals. In exploring this discipline, the primary objective of this study is to investigate the relationship between green entrepreneurial intention and sustainable reporting. A quantitative research approach is used to explain the relationship. Data were collected from questionnaire surveys among student entrepreneurs who were running their businesses during their undergraduate study at a public university in Malaysia. For statistical analysis, correlation and descriptive analyses are conducted. Stratified random sampling is adopted for the sampling technique. The data were examined with IBM SPSS Statistics. Consequently, the vast majority of independent variables and dependent variables have a significant relationship. This study found that green product innovation, process innovation, service innovation, and technology innovation as green entrepreneurial intentions are significantly correlated to sustainability reporting.