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Mediating Effect of Digital Literacy Between Attitude Towards AI and Job Insecurity Among HR Professionals

  • N. R. Akash,
  • J. Dhiksha,
  • Ashika Shrusti Chhotray,
  • R. Sinchana Vaasanthi,
  • Smitha Philip,
  • N. C. Kiran Babu,
  • Lokesh

摘要

As businesses continue to incorporate technologies that use AI into a variety of business processes, the connection between employee attitudes towards AI and job insecurity has attracted some attention. However, a critical aspect that has not been covered in the existing literature is the potential mediating role of digital literacy in shaping this relationship. This study investigates the interplay between attitudes towards AI, job insecurity, and digital literacy among HR employees through an online survey. Utilizing established scales, including Attitudes Towards AI (ATAI), Job Insecurity, and Digital Literacy, significant results reveal a substantial mediated relationship. Finding also states a significant impact of attitudes towards AI on job insecurity. Acceptance AI attitude indirectly reduce job insecurity through heightened digital literacy. Also, the pivotal role of digital literacy as a mediator, emphasizing its importance in alleviating job insecurity concerns amidst AI integration. These findings offer practical insights for organizations seeking to foster employee confidence in AI-rich workplaces.