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Smart Food and Sports Policies in the Digital Age: Re-defining Nutrition Economic, Education Designs, and Governance

  • Sima Hamadeh

摘要

Food is more than just a means of survival; it is also a form of communication. Social, economic, and political relations are defined and maintained through food. This paper looks at the impact of globalization and information technology on food systems, consumer behavior, dietary, and sports patterns and their effect on nutritional status and health. Food and sports policies have an essential role for preventing nutrition health-related problems. The purpose of this study is to qualitatively explore how combined policy actions work and how such policies can be designed to be more effective with substantial and sustained effect in different settings. This paper (1) provides an overview of healthy lifestyles and consumer behavior determinants, (2) discusses the powerful impact of marketing, mass and social media, and interactive communication on food consumption and health behaviors, and (3) offers an innovative logic model of smart food and sports policies for healthy lifestyles promotion in the digital age. Further, this study provides insights about effective food-policy actions that should be: (1) tailored to the preference, behavioral, socioeconomic, and demographic characteristics of the people they seek to support, (2) designed to work through the mechanisms through which they have greatest effect, and (3) implemented as part of a combination of complementary and mutually reinforcing actions. Mobilization and organization of key stakeholders support for bold executive actions is crucial. Smart food and sports policies should be comprehensive to create positive changes to information, social environments, and food systems that enable people to learn healthy behaviors.