The Collaboration Between Academic and Industry in Creative Industry and Sustainability-Based Programs: The Academic Perspective

This research aimed to examine various aspects affecting the collaboration between academics and industries, specifically creative industries as well as sustainability-based programs in Indonesia. It explored collaboration motives, activities, processes, main actors, issues, benefits, and expected results. The research also primarily emphasized sustainability-based activities, that is, how to be financially sustainable and efficient for the environment as well as the community, specifically in the realm of creative industries. Data were collected through various qualitative research methods, such as the literature, observation, and focus group. The research participants were a total of 11 deans who led creative industries-based learning programs and owned sustainability-based programs, as well as seven industry partners in Indonesia. The results showed that collaboration motives, such as academic development, students and teaching competence, as well as the awareness of industries, were the focus and existence of the participants. The projects or activities performed included design workshops and competitions, employment, on-site opportunities for students and faculty, corporate research, professional conferences, corporate grants, philanthropic donation, as well as an advisory board. The collaboration process generally involved face-to-face dialog, trust building, commitment, shared understanding, as well as seeking the public’s target and local actor. This relationship could provide great benefits for both academics and industries. The urgency of this research was to develop Indonesian education based on real experience and creative industry actors.